I’m late posting about this, so I’d imagine it’s “old news” to many of you. But, the Masters of the Universe cat is officially out of the bag. The rumors were true - Mattel and the Four Horsemen are resurrecting this property and bringing a collectors-focused mass-market MOTU line to retail next year. Oh yes. No word yet on who exactly we’ll be seeing in the first wave of “Masters of the Universe Classics”, but I’d wager He-Man’s a sure bet. And since this is a collector-oriented line, it won’t suffer the ill fate of the 200X MOTU line that was plagued with nonsensical He-Man repaints and terrible distribution. Hurray for Mattel and the 4H! And oh yeah, that sexy half-naked barbarian to the left is “King Greyskull”, this year’s SDCC exclusive. Hawt.
Tags: masters of the universe,
mattel
Well, NYCC hasn’t even come and gone yet, but we’re already gearing up the anticipation for the next big toy show. This year the Wizard World Convention takes over Philadelphia, and the change of scenery is bringing with it some pretty exciting new stuff. The con is from May 30th to June 1st and will feature the first ever ToyFare “Hall of Fame” awards. Basically, they’re gonna take some time to thank the guys behind the toys that we love so much. Among the honorees will be NECA’s Randy Falk and the Four Horsemen themselves! With how much NECA and the 4H have been doing lately to “advance” the action figure industry, I find it really fitting that these guys get some extra recognition for what they do! Expect plenty of coverage of WW Philly and rambling nonsensical gushing from me come June 1st. And expand the post to see the full press release from Wizard. (more…)
Tags: wizard world philadelphia
Admittedly, I don’t really know what Attacktix is and I didn’t bother to google it. I guess it’s some kind of heroclix type board game? In any event, I received an email from the fans of Attacktix asking me (as the prestigious administrator of an oh-so-awesome toy news site) to spread the word about their petition to save this line, which apparently has been put on “hiatus” by… you guessed it, Hasbro! (more…)
Tags: attacktix,
hasbro
At last year’s SDCC there was this one lone He-Man figure on display in the Mattel booth. It sported DCUC-style superarticulation and was clearly a Four-Horsemen sculpt (like the old ill-fated 2001/2002 MOTU line). Fanboys kinda flipped out, then Mattel explained that it was just a prototype based off the old line and that they had no plans for a new MOTU line. Weird. Then why show it? Why add hyper-poseable articulation? The questions abound.
Well, now Mattel has tossed this oh-so-juicy nugget at us: at NYCC in April, they’ll be holding a special screening/panel celebrating the release of the 2002 MOTU animated series on DVD. At this screening, Mattel will also be revealing “brand new MOTU toy news!” Wowzers?! Well, maybe. Everything is speculation at this point. It could just be something lame like a two inch tall Battlecat that gets packed with the DVD or something. But, I prefer to hope that it’s that He-Man pictured above, and that he’s just the first of many superposeable 4H MOTU figs to be coming from Mattel in the near future! (a kid can dream, right?). Check out TNI for better pics of that He-Man prototype.
Tags: masters of the universe,
mattel
A friend of mine forwarded me this rather interesting article that recently ran on Variety’s website. It’s a nice little piece that acknowledges the adult collector as a major player in today’s action figure market. Aside from throwing out some monetary figures - likes sales for action figures being up 8 percent this year from last - the article also makes a rather bold statement about who is actually buying mass-market major toy lines these days. They say the ratio is more like 60/40, kids to adults. That’s a much closer margin than what the big companies would have us believe! Read the entire article here; it’s good stuff.
Tags: business